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How to win the vast majority of the video projects that I pitch, propose or quote on how to sales Jan 19, 2026

Introduction

The dreaded "U" word. "Unfortunately, we've decided to go with another video provider." It's the response that crushes hopes and dreams in the blink of an eye after hours—sometimes days—of putting together a pitch or proposal. But what if there was a way to win the vast majority o

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How to create more opportunities within my video production business how to marketing Jan 01, 2026

Introduction

It's tough running a video production business. Competition seems to be growing, budgets are being slashed left, right, and center – yet all we hear is how video is such a powerful marketing and communications tool. Every brand, every business, everyone should be using video.

So wh...

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How to convert one-off projects to long-term video content creating clients how to retainers Jan 01, 2026

Introduction

One of the biggest challenges that video production companies face is building certainty into their business. Our industry has been built on a project-by-project way of working, which means that cash flow is lumpy and you can never really see more than two months down the road at an...

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